PRESS CONFERENCE at INDORE
April 10, 2005

ORGANIC INDIA is a whole different class. It's a whole different vision. ORGANIC INDIA is a company where our mission is to serve Mother Nature, the mother of all of us, regardless of our race, color, or status. We have one mother. Let us serve her.and to serve the marginal farmers, who are responsible for producing the food that feeds all of us. And our mission is also to give to our customers, products that truly benefit them. Our commitment is to holistic sustainable development for all. To date, as I said, we are working with about ten thousand farmers across the country. Each farmer normally gives support and livelihood to an average of 10 people. In this way we are supporting about one hundred thousand (one lac) farmers, marginal farmers. We believe that within the next five years we will be able to support millions of farmers across the country.

The important thing to understand is that organic development is sustainable development. In projects where we have worked for the last seven years, the yields are increasing year after year. Every year the farmers are getting more produce from their land because there is constant enrichment of the soil, natural compost, natural fertilizers, etc. So, it's not only that the farmers are getting sustainable income; they are also amazed with the increase in their well being. The water resources are not polluted and the livestock are healthier, their cows and buffaloes are healthier. The quality of milk is greatly improved. They are no longer exposed to toxic chemicals, the women have fewer miscarriages, the quality of mother's milk is better, babies are healthier, and the whole family is healthier. That's why we are calling it holistic sustainable development. That's what this company is about.